【Job Responsibilities】
1. Brand Content Operations: Responsible for brand content planning across all online channels, unifying the brand's external image, and enhancing online exposure and reputation.
2. 1688 Store Operations (Core): Independently manage the overall operations of the 1688 store, develop store operation strategies, follow up on platform campaigns, optimize rankings and traffic, and increase inquiries and conversions. Also handle daily operations of the Taobao store.
3. Official Website SEO Optimization: Lead full-site SEO optimization for the corporate website, including on-site structure, content, and backlink strategies, to improve organic rankings and free traffic on search engines such as Baidu and Bing.
4. Data-Driven Operations: Analyze e-commerce keyword and SEO traffic data, build a keyword bank, and use insights to guide product listing, page optimization, and content topic selection.
5. Omni-Channel Traffic Building: Manage content operations and public-domain traffic acquisition on new media platforms such as Douyin, Xiaohongshu, and WeChat Channels, and integrate the entire traffic system across the official website, e‑commerce platforms, and social media.
6. Industry Experience Preferred: Candidates with experience in full-channel online promotion and digital channel operations in the electronic semiconductor industry are preferred.
【Job Requirements】
1. Possess an omni-channel online operation mindset, with strong capabilities in brand content planning and cross-channel coordination.
2. Proficient in 1688 B2B platform operations, able to independently formulate store strategies; experience with Taobao store operations is a plus.
3. Skilled in SEO for corporate websites, with proven hands-on experience in improving search rankings and expertise in keyword data analysis.
4. Familiar with the content (strategies) of Douyin, Xiaohongshu, and WeChat Channels, and capable of driving public-domain traffic acquisition.
5. Highly data-sensitive, adept at reviewing and optimizing; experience in B2B or the electronic semiconductor industry is preferred.
6. This is a supervisory role, requiring strong abilities in planning, goal execution, and project progression.
【What We Offer】
1. Statutory Leave: Paid annual leave, sick leave, maternity/paternity leave, marriage leave, and all other national statutory holidays.
2. Employee Training: Pre-employment training, on-the-job skill development, external capability enhancement programs.
3.Outdoor Activities: Team-building outings, charity events (e.g., visits to welfare homes), etc.
4.Additional Benefits: Mid-Autumn Festival “Mooncake Dice” game, annual dinner party, departmental team activities, etc.
【Career Progression】
Supervisor → Manager → Director
【Work Environment】
1. Modern office building setting; our team is mostly composed of energetic post‑90s and post‑00s colleagues, with a lively and friendly atmosphere, approachable leadership, and stress‑free communication.
2. We hope you choose more than just a job – we want you to join us in a career that brings both a sense of achievement and life satisfaction!
【Compensation & Additional Info】
1. Salary: To be discussed upon interview.
2. Training System: One‑on‑one onboarding mentoring and professional operations sharing sessions.
3. Working Hours: 9:00 – 12:00, 13:00 – 18:00, alternating 5‑day and 6‑day workweeks .
Resumes can be sent to the email:tina@xinglight.cn
